Design that moves people

I craft seamless experiences for early-stage startups. Currently working with 17 teams across 5,017 continents.

Last updated 2026-05-27 01:33 UTC. See my work →

Featured Work

Product Analytics Suite

Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Design Lead

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Mobile App for Healthcare

Built responsive interfaces for a fintech platform, significantly reducing support volume and friction. Role: Lead UX/UI Designer

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Data Visualization Suite

Optimized payment flows, reducing friction at checkout and increasing conversion rates. Role: Design Director

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What I do

Product Strategy

From concept to spec, I align your team through workshops

UX/UI Systems

Pixel-perfect interfaces across multi-platform. I ship interaction specs

Design Direction

Mentor design practice. I offer critiques

Trusted by

Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.

— Dr. Priya Kapoor, VP Design, Global SaaS Platform

Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.

— Jessica Park, Head of Product, Creator Collective Marketplace

Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.

— David Okonkwo, Principal Designer, Design Systems Consultancy

Let's create something

I'm booking for retainers. 2026 cycles are in high demand.

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Insights

The Myth of Pixel Perfection

If your handoff feels broken and painful, you're in good company. I outline the framework I use for async-first design collaboration.

Thinking in Constraints

I've audited 752+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.